The Athleisure Trend – how to get that sporty sartorial look?
Athleisure is basically the summation of athletics and leisure, and is regarded in its own right as a fashion movement. Although we have seen some serious sportswear trends evolve through the ’70s, ’80s, ’90s and of course the ’00s with the advent of Sporty Spice, it wasn’t until a few years ago that we saw this athletic trend skyrocket and take on a life of its own. But why is it so popular? Well, think about the leggings trend – look at how many options we now have to sport a pair of leggings, whether it’s a gym session we’re going to, or breakfast with friends, activewear has become a fashion statement in its own right. And ultimately, it’s down to the comfort factor. You’re looking at a combination of sports, urban and fashion trends all rolled into one – so you’ve got all the technical benefits of sportswear, with a fashionable twist.
So how do we nail the athleisure look? Well, the majority of us have got our workout styles perfected - from sweat-wicking fabrics, to compression fits, we know what works when it comes to our fitness needs. Now for that in-between time; there’s definitely a way to wear the athleisure look, and it’s all about casual styling done well. The idea is that you find the right balance between sports and leisure. You’ve got huge fashion houses doing collaborations with sportswear brands, giving your look that fashionable weight, that customized feel, balancing fitness and fashion in one go.
Tracksuit bottoms don’t have to be all about fitness – we don’t want you to look like you’re going for a jog; instead, they can complement a sports-inspired look, creating a wardrobe staple for your downtime, or in-between-workouts time. You’ve all seen the ’90s-inspired women’s look – pairing tracksuit bottoms with a pair of heels to create an athleisurely party style. The great thing about sportswear is that you can have so much fun with it – you have the opportunity to unleash your personality in how you mix and match styles. Think about the fabrics, the colours, the features – when done well, these are the details that make your look stand out.
So other than comfort, why is athleisure the go-to for so many people? Well, health and fitness is the current phenomenon, it’s a huge global trend right now, which is fantastic news – so it means that many of us are dipping in and out of workouts throughout the day, we are working harder to get more steps in, and we are making a conscious effort to move around more for the sake of our wellbeing. So it helps to wear clothes that lend themselves to this movement – fabrics with more breathability, a greater range of motion, and so on. To add to this, office environments are becoming more casual spaces, from hot-desking, to work travel, and more opportunities to freelance. The athleisure trend lends itself to the way many of us are living day to day, and what we are looking for from the clothes that we wear.